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Daniel Barenboim's label calls Toronto Beethoven fans for pop-up concert at Heliconian Hall

By John Terauds on June 11, 2012

Beethoven and cultural-diversity advocate Daniel Barenboim.

Hot on the heels of Stewart Goodyear’s Saturday sonata marathon, Universal Music Canada is using one of our time’s most prominent Beethoven advocates, Daniel Barenboim, as an excuse to call on Toronto’s musicians — professional and amateur alike — to participate in an evening of music by Beethoven at Heliconian Hall.

Anyone with a favourite piece of Beethoven’s — or an arrangement — they would like to perform can submit the request here. The deadline for submissions is 11:59 p.m. on June 14. The concert, scheduled for Friday, June 22, will be streamed live starting at 7 p.m., extending its audience well beyond the cozy confines of the Yorkville landmark.

This is probably as close as one can get to a pop-up classical concert. This is, in itself, a brilliant idea.

All of this is to draw attention to Beethoven for All, a 5-CD recording for Universal’s Decca label of all nine Beethoven symphonies by conductor Daniel Barenboim and his cultural bridge-building East-Western Divan Orchestra. The box set is due for release on June 19. (Details here.)

Universal and Decca have partnered with Classical 96FM, Atelier Grigorian and Pape Village music school Lippert Music Centre to present the Toronto concert.

Names submitted online are entered into a contest to win a 15-CD Beethoven for All deluxe box set that includes Beethoven’s nine symphonies, five piano concertos and 32 piano sonatas. There is also a chance to win a pair of tickets to “a Toronto area Beethoven Concert during the 2012/13 concert season.”

Here’s a promotional video that highlights the wonderful work done by Barenboim and his orchestra:

John Terauds

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